Symbiosis Man lets users ‘try on’ PPE equipment
Kimberly-Clark Professional has launched Symbiosis Man, an interactive, virtual model that allows customers to “try on” personal protective equipment products before purchase. The new interactive tool demonstrates the full KleenGuard brand PPE at www.mykleenguard.com .
The site lets users, choosers and distributors select products based on a range of criteria such as the typical uses (electronics assembly, small parts handling, chemical handing), the type of PPE needed (general protection, chemical protection and specialty protection) and the level of protection required. By clicking on a series of icons, users can dress the model in head-to-toe protection that includes eye protection, respirators, gloves and coveralls from the brand line. Both front and back views are available so people can get a clear picture of how the products actually look on someone.
“This tool provides what we like to call ‘visual symbiosis,’” said Donna McPherson, senior category manager for the KleenGuard brand. “People can make selections and see how these products look and work together. At a time when comfort and style are increasingly important to industrial workers, Symbiosis Man visually demonstrates how PPE can protect and look good too.”