The smart way to revive the TV market - CES 2012

The Consumer Electronics Show has come to a close once again and the major TV manufacturers had a chance to showcase their best products and what will be setting the trend for televisions this year.


IMS research: excellence in market intelligneceThe Consumer Electronics Show has come to a close once again and the major TV manufacturers had a chance to showcase their best products and what will be setting the trend for televisions this year. After a not as good as expected 2011, TV manufacturers are relying on new or improved technologies and features to recover the TV market and bring back global TV set unit sales to growth. Specifically 3DTVs, OLED TVs and Connected TVs could help drive sales during the next few years, but which one has the potential to revive the TV market?

3DTVs had a great presence on the floor, with active shutter glasses getting lighter and less bulky to compete against the more comfortable polarized glasses. TV manufacturers are increasingly incorporating this feature in more of their TV set lineups, but even though 3D content availability is growing, we’re still far from having a compelling offering that can drive mass TV sales.
We also had the opportunity to admire 55’’ OLED TVs from LG Electronics and Samsung. This colorful razor thin TV has a lot of potential, but we’ll have to wait until later this year for this product to hit store shelves and we expect for it to be sold at a high premium. IMS Research forecasts that the adoption of this technology will be minor during the next 5 years.

One word resonated more than others during this year’s CES: “Connectivity.” It was clear that 2012 will be all about how many devices the consumer can connect to a home network and how easily they can share content across multiple devices. For TV sets it was no different. Connected TV sets have been in the market since 2009, but with the imminent threat of Apple entering the TV market and Microsoft sneaking its way into the living room with the Xbox 360, TV manufacturers are stepping up to improve their offering and are looking for ways to differentiate themselves with features such as advance user interfaces (voice, motion and gesture).

This year could also represent a second chance for Google TV. Since it first launched, Google TV has only been available on Logitech Revue and Sony’s Internet Connected TV and Blu-ray, with no success due to an unfriendly UI and lack of content. However, late last year Google upgraded its Google TV platform with Android 3.1 (otherwise known as Honeycomb), allowing access to the Android Market and a variety of applications. Logitech’s recent exit from the deal does not doom Google TV, which announced three new partners during CES: Samsung, LG Electronics and Vizio. If Apple does successfully enter the TV set market and major brands support Google TV, this could rapidly turn into the battle of operating systems, similar to what we see today with smartphones and tablets.

So what will drive TV sales during the next five years? Previous findings from IMS Research’s “TV Set Shipments and Forecast Database” show that TV set sales in developed regions are declining or stabilizing. Consumers need a compelling reason to either replace one of their televisions, most likely the one in the living room, or to add an additional TV set in their home. With the increased awareness and demand for over-the-top video and the accelerating worldwide broadband penetration, internet connected TV sets and the so called “Smart TVs” (those with more advanced features and browsing capabilities) could be the key catalyst that will revive the TV market in developed regions and continue to boost sales in emerging markets. IMS Research’s upcoming “Connected TV Sets” report will take a more in-depth look at this trend.

No comments
The Top Plant program honors outstanding manufacturing facilities in North America. View the 2013 Top Plant.
The Product of the Year program recognizes products newly released in the manufacturing industries.
The Engineering Leaders Under 40 program identifies and gives recognition to young engineers who...
The true cost of lubrication: Three keys to consider when evaluating oils; Plant Engineering Lubrication Guide; 11 ways to protect bearing assets; Is lubrication part of your KPIs?
Contract maintenance: 5 ways to keep things humming while keeping an eye on costs; Pneumatic systems; Energy monitoring; The sixth 'S' is safety
Transport your data: Supply chain information critical to operational excellence; High-voltage faults; Portable cooling; Safety automation isn't automatic
Case Study Database

Case Study Database

Get more exposure for your case study by uploading it to the Plant Engineering case study database, where end-users can identify relevant solutions and explore what the experts are doing to effectively implement a variety of technology and productivity related projects.

These case studies provide examples of how knowledgeable solution providers have used technology, processes and people to create effective and successful implementations in real-world situations. Case studies can be completed by filling out a simple online form where you can outline the project title, abstract, and full story in 1500 words or less; upload photos, videos and a logo.

Click here to visit the Case Study Database and upload your case study.

Maintaining low data center PUE; Using eco mode in UPS systems; Commissioning electrical and power systems; Exploring dc power distribution alternatives
Synchronizing industrial Ethernet networks; Selecting protocol conversion gateways; Integrating HMIs with PLCs and PACs
Why manufacturers need to see energy in a different light: Current approaches to energy management yield quick savings, but leave plant managers searching for ways of improving on those early gains.

Annual Salary Survey

Participate in the 2013 Salary Survey

In a year when manufacturing continued to lead the economic rebound, it makes sense that plant manager bonuses rebounded. Plant Engineering’s annual Salary Survey shows both wages and bonuses rose in 2012 after a retreat the year before.

Average salary across all job titles for plant floor management rose 3.5% to $95,446, and bonus compensation jumped to $15,162, a 4.2% increase from the 2010 level and double the 2011 total, which showed a sharp drop in bonus.

2012 Salary Survey Analysis

2012 Salary Survey Results

Maintenance and reliability tips and best practices from the maintenance and reliability coaches at Allied Reliability Group.
The One Voice for Manufacturing blog reports on federal public policy issues impacting the manufacturing sector. One Voice is a joint effort by the National Tooling and Machining...
The Society for Maintenance and Reliability Professionals an organization devoted...
Join this ongoing discussion of machine guarding topics, including solutions assessments, regulatory compliance, gap analysis...
IMS Research, recently acquired by IHS Inc., is a leading independent supplier of market research and consultancy to the global electronics industry.
Maintenance is not optional in manufacturing. It’s a profit center, driving productivity and uptime while reducing overall repair costs.
The Lachance on CMMS blog is about current maintenance topics. Blogger Paul Lachance is president and chief technology officer for Smartware Group.