Plant Engineering Applies For BPA Worldwide Business Publication Membership

October 5, 2010

Plant Engineering has applied for business publication membership in BPA Worldwide. The magazine is published by CFE Media, LLC (Oak Brook, IL). Established in 1945 and formerly a member of BPA Worldwide (under Reed Business Information ownership), Plant Engineering serves plant engineers and maintenance professionals within manufacturing and non-manufacturing industries.

BPA Worldwide will track circulation for Plant Engineering based on business/distribution, demographics and geographic coverage. The magazine will have 12 months to complete its initial circulation audit.

CFE Media was established in April 2010 when it purchased Consulting-Specifying Engineer, Control Engineering and Plant Engineering magazines from Reed Business Information. The three long-standing magazine brands have been serving the engineering industry for over 60 years and are continuing their longstanding relationship with BPA under new ownership. CFE Media serves as an engaging platform to bring together the worldwide engineering community through compelling subject matter and interactive applications.

“Partnering with BPA is a big next step toward fulfilling our mission at CFE Media for both our subscribers and our advertisers: providing a platform for content, community and applications that engages engineers worldwide to share, learn and increase productivity across all engineering designs, systems, and manufacturing plants,” said Jim Langhenry, Group Publisher, CFE Media LLC.

“We are pleased that Plant Engineering has applied for membership in BPA Worldwide,” said BPA president and CEO Glenn Hansen. “We applaud the publisher for providing advertisers and prospects with the solid assurance of an independent circulation audit conducted according to our world-respected, uncompromising standards. With a BPA audit, media buyers can be confident that circulation claims are accurate, and that they have the verified data that they need to assess a publication’s effectiveness in serving its market.”

About BPA Worldwide
A not-for-profit organization since 1931, BPA Worldwide is governed by a tripartite board comprised of media owners, advertising agencies and advertisers. Headquartered in Shelton, Connecticut, USA, BPA has the largest membership of any media-auditing organization in the world, spanning more than 25 countries. Worldwide, BPA audits 2,700+ media properties—including over 1,500 B-to-B publications, more than 350 consumer magazines, 150 newspapers, 550+ web sites, 50 events, email newsletters, databases, wireless and other advertiser-supported media—as well as 2,700 advertiser and agency members. Visit www.bpaww.com for the latest audit reports, membership information and publishing and advertising industry news.