What kind of engineer uses Facebook?

Demographic data shows engineers using social media to be highly experienced decision makers working across a variety of industries.

09/01/2009


In July, I provided an update on Control Engineering 's ventures into social media across Facebook, LinkedIn and Twitter. But one important data point was missing—basic demographic information on the members. The inability to download this data for analysis made it difficult to develop a precise picture of just who was participating in our groups.

To help address this situation, while conducting a survey on Internet use linked to job-oriented tasks, we opened the survey up to our social media group members first. We then analyzed their response data separately before compiling all responses for the larger purposes of the survey (which is to ensure we are delivering information to you online in the way you most want to receive it).

What we found proved to be quite contrarian to the oft-touted description of social media users, which suggests engineers and/or decision makers do not use social media.

Here's what we found: Of the social media group member responses to the survey, 63% have more than 10 years of industry experience (at companies like Abbott, BP, Del Monte, Navistar, and Weyerhaeuser). Equally interesting is that 62% have been in their current position for less than five years. While this is surely evidence of the manufacturing and economic upheavals we've seen over the past several years, it potentially points to why engineers are increasingly turning to social media. And that reason is likely to be: While many practicing engineers may have several years of experience, current conditions have carried them into positions they may not be well-trained for or have the resources necessary to support them adequately. As a result, they are increasingly leveraging the Internet to tap the greater knowledge source available to them outside the four walls of their facility.

The word "increasingly" is not being used lightly, either. Control Engineering 's Linked-In group typically grows by about 80 members per week, while our Facebook group grows by 25 to 35 members each week.

With all this said, the vast majority of engineers are not yet using social media. After all, it's a relatively new medium that is just beginning to move beyond the early adopter phase. In the end, the majority of engineers may never use it. What is clear, however, is that more and more engineers are currently using it every day. And those who do are leveraging it to access the information they need when and how they need it. We're happy to be there to help.

If you haven't yet checked out our social media groups, follow these links: Facebook—http://budurl.com/CEFacebook ; LinkedIn— budurl.com/CELinkedIn

david.greenfield@reedbusiness.com

 

www.controleng.com





No comments
The Top Plant program honors outstanding manufacturing facilities in North America. View the 2015 Top Plant.
The Product of the Year program recognizes products newly released in the manufacturing industries.
The Engineering Leaders Under 40 program identifies and gives recognition to young engineers who...
Your leaks start here: Take a disciplined approach with your hydraulic system; U.S. presence at Hannover Messe a rousing success
Hannover Messe 2016: Taking hold of the future - Partner Country status spotlights U.S. manufacturing; Honoring manufacturing excellence: The 2015 Product of the Year Winners
Inside IIoT: How technology, strategy can improve your operation; Dry media or web scrubber?; Six steps to design a PM program
Getting to the bottom of subsea repairs: Older pipelines need more attention, and operators need a repair strategy; OTC preview; Offshore production difficult - and crucial
Digital oilfields: Integrated HMI/SCADA systems enable smarter data acquisition; Real-world impact of simulation; Electric actuator technology prospers in production fields
Special report: U.S. natural gas; LNG transport technologies evolve to meet market demand; Understanding new methane regulations; Predictive maintenance for gas pipeline compressors
Warehouse winter comfort: The HTHV solution; Cooling with natural gas; Plastics industry booming
Managing automation upgrades, retrofits; Making technical, business sense; Ensuring network cyber security
Designing generator systems; Using online commissioning tools; Selective coordination best practices

Annual Salary Survey

Before the calendar turned, 2016 already had the makings of a pivotal year for manufacturing, and for the world.

There were the big events for the year, including the United States as Partner Country at Hannover Messe in April and the 2016 International Manufacturing Technology Show in Chicago in September. There's also the matter of the U.S. presidential elections in November, which promise to shape policy in manufacturing for years to come.

But the year started with global economic turmoil, as a slowdown in Chinese manufacturing triggered a worldwide stock hiccup that sent values plummeting. The continued plunge in world oil prices has resulted in a slowdown in exploration and, by extension, the manufacture of exploration equipment.

Read more: 2015 Salary Survey

Maintenance and reliability tips and best practices from the maintenance and reliability coaches at Allied Reliability Group.
The One Voice for Manufacturing blog reports on federal public policy issues impacting the manufacturing sector. One Voice is a joint effort by the National Tooling and Machining...
The Society for Maintenance and Reliability Professionals an organization devoted...
Join this ongoing discussion of machine guarding topics, including solutions assessments, regulatory compliance, gap analysis...
IMS Research, recently acquired by IHS Inc., is a leading independent supplier of market research and consultancy to the global electronics industry.
Maintenance is not optional in manufacturing. It’s a profit center, driving productivity and uptime while reducing overall repair costs.
The Lachance on CMMS blog is about current maintenance topics. Blogger Paul Lachance is president and chief technology officer for Smartware Group.
This article collection contains several articles on the vital role that compressed air plays in manufacturing plants.
This article collection contains several articles on the Industrial Internet of Things (IIoT) and how it is transforming manufacturing.
This article collection contains several articles on strategic maintenance and understanding all the parts of your plant.
click me