Samsung introduces first entry level 3D PDP TV supporting its US forecast of 4M 3D TVs
Samsung Electronics America SVP of Home Entertainment Marketing John Revie proclaimed that the 3D TV market would reach 4 million units in the USA in 2010. This was a bold statement as some research firms were expecting less than half of that number worldwide.
Three months ago, Samsung Electronics America SVP of Home Entertainment Marketing John Revie proclaimed at our TV 3.0: Future of TVs Conference at SID, which he keynoted, that the 3D TV market would reach 4 million units in the USA in 2010. This was a bold statement as some research firms were expecting less than half of that number worldwide. However, he knew something that they didn’t. He knew that Samsung would be introducing an entry-level 3D, 50” Plasma TV for under $1000 around now. In fact, at the Samsung Experience event on August 11th, Samsung announced this set, the PN50C490, to the world at a $1099 price. However, it is already available online below $1000 and is expected to be available for under $1000 in the clubs.
Samsung is the first and only major TV brand to have an entry level 3D TV product for under $1000 and they should certainly drive a lot of volume. Most brands have positioned their 3D products at the top of their product lines and Samsung had until now. Samsung was the only brand to recognize that an entry level product would be critical to the emergence of 3D. At the same time, Samsung has consistently treated plasma as an entry level product to its LED TVs. Sony and Panasonic don’t have that luxury with Sony not participating in plasma and Panasonic not participating in large-screen LCD.
The awareness of this product is one of the reasons IMS Research came out with its 3D TV forecast of 6M worldwide for 2010 in June and is sticking to it.
- Events & Awards
- Magazine Archives
- Oil & Gas Engineering
- Salary Survey
- Digital Reports
- Survey Prize Winners
- CFE Edu
Annual Salary Survey
Before the calendar turned, 2016 already had the makings of a pivotal year for manufacturing, and for the world.
There were the big events for the year, including the United States as Partner Country at Hannover Messe in April and the 2016 International Manufacturing Technology Show in Chicago in September. There's also the matter of the U.S. presidential elections in November, which promise to shape policy in manufacturing for years to come.
But the year started with global economic turmoil, as a slowdown in Chinese manufacturing triggered a worldwide stock hiccup that sent values plummeting. The continued plunge in world oil prices has resulted in a slowdown in exploration and, by extension, the manufacture of exploration equipment.
Read more: 2015 Salary Survey