Hannover Messe wooing U.S. manufacturers

Hannover Messe has a reputation as the world's leading manufacturing trade show. They are working to get this part of the world to come to Hannover Fair for this year's event.

03/01/2009


 

Hannover Messe has a reputation as the world's leading manufacturing trade show. They are working to get this part of the world to come to Hannover Fair for this year's event.

 

Manufacturing executives with ties to both Germany and the U.S. touted the 2009 Hannover Fair at events in Middletown, PA and Elgin, IL in February. They were looking to make the case that this year's fair, to be held April 20-24 in Hannover, Germany, will be more than worth the time and expense, even in a challenging business climate.

 

“In today's economy, American businesses need to search far and wide for new customers,” said Jack Nehlig, president of Phoenix Contact USA, which hosted the Pennsylvania event. “Because the dollar is still low against the euro, American products are lower-priced and more attractive to European buyers. Hannover Messe presents a great opportunity to uncover these new markets and partner with international companies.”

 

“The special appeal of the Hannover Fair for visitors and exhibitors lies in its character as a horizontal platform that covers all applications of industrial automation in production, process technology and buildings,” added Roland Bent, executive vice president for marketing and development of Phoenix Contact GmbH & Co. KG. “Moreover, we have the comprehensive range of technologies from process sensors to integration of automation technology in ERP systems. In Hannover, you have the unique possibility of experiencing products and innovations in the overall context of solutions.”

 

“Boris Becker once said, 'Wimbledon is my living room.' Well, Hannover is our living room,” said Frank Mueller, president of Kaeser Compressors at the event in Illinois. “This is where our customers see our best side %%MDASSML%% even better than the best side they usually see.”

 

“It's always well worth our time to be there,” said Rob Hanes, director of marketing at Harting Inc. of North America, host of the Illinois event. “In 2008, we had more than 2,000 qualified leads. Year over year, it's always a successful show.”

 

One reason for the success is the sheer size of the event. Hannover Fair covers more than 5.4 million square feet of trade show floor and attracts more than 240,000 visitors annually. “Why should Americans attend Hannover Fair?” said Marco Siebert of Hannover Messe. “This is your chance to see the innovation that will shape tomorrow.” To that end, more than two-thirds of all exhibitors at Hannover fair will unveil new technology at this year's event.

 

“Our partners and exhibitors are keen to meet new partners and show new innovations,” said Siebert. “The Fair doesn't concentrate on one area. There are areas for industrial automation, power transmission, fluid power and it shows how it all works together.”

 

Plant Engineering and its international e-book, Global Plant Engineering , are media sponsors of the 2009 Hannover Fair. Hannover Messe has prepared special travel packages for U.S. attendees. Go to www.hannovermesse.de for more information.

 



The Top Plant program honors outstanding manufacturing facilities in North America. View the 2015 Top Plant.
The Product of the Year program recognizes products newly released in the manufacturing industries.
Each year, a panel of Control Engineering and Plant Engineering editors and industry expert judges select the System Integrator of the Year Award winners in three categories.
Doubling down on digital manufacturing; Data driving predictive maintenance; Electric motors and generators; Rewarding operational improvement
2017 Lubrication Guide; Software tools; Microgrids and energy strategies; Use robots effectively
Prescriptive maintenance; Hannover Messe 2017 recap; Reduce welding errors
The cloud, mobility, and remote operations; SCADA and contextual mobility; Custom UPS empowering a secure pipeline
Infrastructure for natural gas expansion; Artificial lift methods; Disruptive technology and fugitive gas emissions
Mobility as the means to offshore innovation; Preventing another Deepwater Horizon; ROVs as subsea robots; SCADA and the radio spectrum
Research team developing Tesla coil designs; Implementing wireless process sensing
Commissioning electrical systems; Designing emergency and standby generator systems; Paralleling switchgear generator systems
Natural gas engines; New applications for fuel cells; Large engines become more efficient; Extending boiler life

Annual Salary Survey

Before the calendar turned, 2016 already had the makings of a pivotal year for manufacturing, and for the world.

There were the big events for the year, including the United States as Partner Country at Hannover Messe in April and the 2016 International Manufacturing Technology Show in Chicago in September. There's also the matter of the U.S. presidential elections in November, which promise to shape policy in manufacturing for years to come.

But the year started with global economic turmoil, as a slowdown in Chinese manufacturing triggered a worldwide stock hiccup that sent values plummeting. The continued plunge in world oil prices has resulted in a slowdown in exploration and, by extension, the manufacture of exploration equipment.

Read more: 2015 Salary Survey

Maintenance and reliability tips and best practices from the maintenance and reliability coaches at Allied Reliability Group.
The One Voice for Manufacturing blog reports on federal public policy issues impacting the manufacturing sector. One Voice is a joint effort by the National Tooling and Machining...
The Society for Maintenance and Reliability Professionals an organization devoted...
Join this ongoing discussion of machine guarding topics, including solutions assessments, regulatory compliance, gap analysis...
IMS Research, recently acquired by IHS Inc., is a leading independent supplier of market research and consultancy to the global electronics industry.
Maintenance is not optional in manufacturing. It’s a profit center, driving productivity and uptime while reducing overall repair costs.
The Lachance on CMMS blog is about current maintenance topics. Blogger Paul Lachance is president and chief technology officer for Smartware Group.
The maintenance journey has been a long, slow trek for most manufacturers and has gone from preventive maintenance to predictive maintenance.
Featured articles highlight technologies that enable the Industrial Internet of Things, IIoT-related products and strategies to get data more easily to the user.
This digital report will explore several aspects of how IIoT will transform manufacturing in the coming years.
Maintenance Manager; California Oils Corp.
Associate, Electrical Engineering; Wood Harbinger
Control Systems Engineer; Robert Bosch Corp.
This course focuses on climate analysis, appropriateness of cooling system selection, and combining cooling systems.
This course will help identify and reveal electrical hazards and identify the solutions to implementing and maintaining a safe work environment.
This course explains how maintaining power and communication systems through emergency power-generation systems is critical.
click me