EDITORIAL QUALITY AUDIT

01/17/2006


How It Works:

Groups of reader volunteers serve as EQA Reader Panels that thoroughly evaluate every feature article in every issue of Plant Engineerng.

These EQA Reader Panel evaluations help us judge the effectiveness and usefulness of our feature editorial.They guide us in the selection of subjects and in the length and content of our articles.Additional comments provide important direct feedback to our editors.No other publication has an editorial evaluation method comparable to EQA.

For 38 years this continuing program of editorial research has helped us create a unique editorial environment that attracts readers to your advertising.It’s our assurance of better editorial…your assurance of better readership.

TestedNine Ways:

1. Title reflects the content of the article.

2. Information is presented clearlyand logically.

3. Graphics contribute to the article.

4. Length of article is appropriate, considering the subject.

5. Article is technically accurate.

6. Article has reference value.

7. Article presents new information.

8. Article contributes to an understanding of the subject.

9. Article provides useful plant engineering information .

The Problem-Solving

Resource for

Plant Engineers

Scoring Method:

Points for all 9 tests are totaled. A perfect rating would be 5 points x 9, or 45 points. Ratings are then converted to a scale of 100 %%MDASSML%% that is, 45 points equal a score of 100. Scores from all panel members are then averaged to determine final scores of the article for each of the nine tests, and an overall average for the article as a whole. Articles scoring 82 or better are considered excellent.

In 2004, our overall average for all scored features was 80.20

Rating Form

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