Dynamic logistics critical to manufacturing excellence

By making operational changes, Bosch-Rexroth is speeding the time to market


The advent of just-in-time business supply chains has led many manufacturers to undertake significant modifications—in reality, almost complete transformations—of their core operating processes, manufacturing systems, business planning, and personnel management.

Unless manufacturers can organize their operations to smoothly integrate with their customer’s supply chain requirements, they cannot compete and sustain long-term, profitable customer relationships. To be successful, manufacturers need to be responsive, logistics-driven operations, with dynamic systems and resources in place that maximize their agility—and their ability to quickly meet rapidly changing customer requirements.

Responsive, logistics-driven manufacturers organize their operations to function as a highly optimized part of their customer’s supply chain. It’s more than just delivering products on-time—it’s organizing your business processes, supplier relationships, manufacturing systems, and workforce skills so that there is sustained awareness of your contribution to your customer’s ultimate business performance.

It is critical to have systems in place to anticipate and track changes in market and customer product and performance requirements, with a particular emphasis on unique regional and industry sector needs; if a particular sector, such as mining or consumer electronics, undergoes a dramatic shift in demand or consumer preferences, a logistics-driven and responsive manufacturer is able to cost-effectively shift in response.

This takes investment—in improved, Lean manufacturing capabilities, educated workforces empowered to be actively involved in continuous improvement within their organizations, and expanded use of intelligent technology across manufacturing, distribution, and customer communications channels, to establish strong, mutually beneficial customer-supplier relationships.

Bosch Rexroth has identified several areas where it has made substantial investments to strengthen these capabilities within our North American operations. In the process, we have improved our responsiveness, enabled personnel throughout every level of our organization to contribute ideas for improvement, and deployed technology in ways that enhance our ability to deliver the products our customers need, when and where they need them.


Infrastructure: “Local for local”

Aligning production capabilities to increase responsiveness can be accomplished, in part, through careful consideration of plant location in relation to key customers and markets—a global strategy that Bosch Rexroth calls “local for local” and which has guided key expansion decisions in several regions.

This is done not only to shorten lead times for delivery of finished product—although that is a key driver. Shortening delivery distances can also reduce logistics costs, and help companies control their carbon and emissions footprint by locating both production and distribution resources closer to their customers.

In the past, companies may have chosen to increase manufacturing in low-cost countries, then export those products to high-cost countries. However, through experience our strategy has changed: We now invest in more complete local manufacturing and support capabilities, with regional resources capable of supplying the production, added value, and sales volume a given region requires.

There are unique dynamics that can quickly arise when localizing your supply chain and more directly aligning R&D, product design, and manufacturing resources with local and regional requirements. For example, Bosch Rexroth has experienced significant growth in demand for off-highway hydraulics technology in the Americas.

In turn, we have expanded North American hydraulics manufacturing and logistics capabilities in both our Pennsylvania and South Carolina plants. By increasing our manufacturing depth in North America, there is greater control over product design and R&D—it is more directly tied to customer requirements across the Americas.


Eliminate waste to improve agility

Logistics-driven manufacturers can improve their ability to stay aligned with customer supply-chain requirements through sustained investments in Lean manufacturing. Since Lean production is demand-driven, “pull” production implementing Lean practices can help identify bottlenecks, tighten production workflows, and create dynamic processes for communicating customer requirements throughout your manufacturing operations—up to and including your own supply chain.

By investing in Lean, manufacturers establish responsive processes. This means that, instead of having to improvise every time a customer or market requirement changes, you have built solid processes that enable you to sustain quality, control costs, and still make the changes necessary to stay aligned with new demands.

For Bosch Rexroth, our investments in manufacturing agility include new production platforms at our expanded Bethlehem, Pa., industrial and hydraulics facility. These platforms are a mixture of highly automated robotics for machining applications with linked, semi-automated manual production cells. These technology choices were designed following our Bosch Production System Lean manufacturing principles and guidelines.


Workforce: Educated and empowered

Equally critical to the success of any logistics-driven manufacturer is a skilled and empowered workforce. In our experience, all the Lean technology and process documents in the world cannot deliver a true logistics-driven manufacturing operation unless the people who work within it have the power to make changes and implement solutions.

As manufacturers in many industries “re-shore” production to improve proximity to end-user customers, it is critical to build a strategy to invest in workforce skillsets and to increase the readiness of key capabilities—this includes production, engineering, and logistics personnel.

To ensure we align our production with both customer requirements and Lean production principles, Rexroth personnel are fully immersed in Lean processes and actively contribute on a daily basis to continuous improvement—on the factory floor and in our distribution operations. They are empowered to treat problems as opportunities, to ask questions and contribute practical solutions, to resolve problems and eliminate waste and supply chain disruptions.

We also have benefitted from supporting workforce training and engineering education programs, as part of a long-standing global commitment by Bosch Rexroth to education for professional and manufacturing personnel. In North America, in collaboration with the Bosch Community Fund, we have been working closely in all Bosch Rexroth communities to find innovative ways to build the workforce of the future.

From a fully equipped apprentice lab in our Fountain Inn, S.C., facility, to grants we’ve recently awarded to four Pennsylvania STEM-related programs, to collaboration efforts with local technical colleges at many of our sites, we know that we cannot stand by and simply hope that the skilled workforce we need will evolve on its own. Our efforts in our community, including environmental efforts like our “zero landfill” initiative, are helping us to build a sustainable business model for the long term. These efforts have helped us to win the Pennsylvania Governor’s Job ImPAct award for job growth, and a “Top Workplaces” award for Ethics in the Workplace in our local community


Delivery: When you need it

The broad shift to just-in-time logistics models can present manufacturers with a dilemma: how to schedule production runs against tight turnarounds and the desire to minimize inventory—within your plant and within a customer’s plant.

One way Bosch Rexroth has responded to this challenge is by streamlining access to our most popular drive, motion, and control products with our GoTo Focused Delivery Program. We embarked on a company-wide project to shorten processes throughout the value stream. We organized product management, production, and delivery channels to be dedicated to making these products available fast, without additional expediting or handling.

This program required investments throughout our manufacturing and supply chains. Extensive product management time was spent identifying the products for inclusion in the program, structuring manufacturing in multiple plants so that GoTo products were identified and managed according to program guidelines, and creating dedicated inventory and delivery processes to meet program commitments.

It also required investments in communications tools—websites, special catalogs, mobile apps, and multiple promotional and information materials—to add speed to the customer journey with GoTo. We have also made substantial investments in online engineering tools to shorten the time it takes customers to go from initial need to final engineering configuration and component ordering.


Dynamic manufacturing is logistics-driven

For Bosch Rexroth, our investments in manufacturing and distribution resources have been made to match rapidly changing markets and customer needs, and to continuously improve our alignment with those needs and our ability to respond. As much as possible, we believe it is critical to examine and refine our manufacturing and logistics capabilities on an ongoing basis, identifying waste and removing obstacles to efficiency.

This requires a focused commitment to Lean manufacturing and continuous improvement processes; deploying intelligent information, communication, and automation systems to leverage the latest technologies; and fully supporting and empowering associates at every level to be responsive—and responsible—for ensuring the highest levels of customer satisfaction.

Manfred Hahn is vice president, technical plant manager and Andreas Torell is vice president, commercial plant manager for Bosch Rexroth.

No comments
The Top Plant program honors outstanding manufacturing facilities in North America. View the 2015 Top Plant.
The Product of the Year program recognizes products newly released in the manufacturing industries.
The Engineering Leaders Under 40 program identifies and gives recognition to young engineers who...
Safety for 18 years, warehouse maintenance tips, Ethernet and the IIoT, GAMS 2016 recap
2016 Engineering Leaders Under 40; Future vision: Where is manufacturing headed?; Electrical distribution, redefined
Strategic outsourcing delivers efficiency; Sleeve bearing clearance; Causes of water hammer; Improve air quality; Maintenance safety; GAMS preview
SCADA at the junction, Managing risk through maintenance, Moving at the speed of data
Safety at every angle, Big Data's impact on operations, bridging the skills gap
The digital oilfield: Utilizing Big Data can yield big savings; Virtualization a real solution; Tracking SIS performance
Applying network redundancy; Overcoming loop tuning challenges; PID control and networks
Driving motor efficiency; Preventing arc flash in mission critical facilities; Integrating alternative power and existing electrical systems
Package boilers; Natural gas infrared heating; Thermal treasure; Standby generation; Natural gas supports green efforts

Annual Salary Survey

Before the calendar turned, 2016 already had the makings of a pivotal year for manufacturing, and for the world.

There were the big events for the year, including the United States as Partner Country at Hannover Messe in April and the 2016 International Manufacturing Technology Show in Chicago in September. There's also the matter of the U.S. presidential elections in November, which promise to shape policy in manufacturing for years to come.

But the year started with global economic turmoil, as a slowdown in Chinese manufacturing triggered a worldwide stock hiccup that sent values plummeting. The continued plunge in world oil prices has resulted in a slowdown in exploration and, by extension, the manufacture of exploration equipment.

Read more: 2015 Salary Survey

Maintenance and reliability tips and best practices from the maintenance and reliability coaches at Allied Reliability Group.
The One Voice for Manufacturing blog reports on federal public policy issues impacting the manufacturing sector. One Voice is a joint effort by the National Tooling and Machining...
The Society for Maintenance and Reliability Professionals an organization devoted...
Join this ongoing discussion of machine guarding topics, including solutions assessments, regulatory compliance, gap analysis...
IMS Research, recently acquired by IHS Inc., is a leading independent supplier of market research and consultancy to the global electronics industry.
Maintenance is not optional in manufacturing. It’s a profit center, driving productivity and uptime while reducing overall repair costs.
The Lachance on CMMS blog is about current maintenance topics. Blogger Paul Lachance is president and chief technology officer for Smartware Group.
This article collection contains several articles on the vital role of plant safety and offers advice on best practices.
This article collection contains several articles on the Industrial Internet of Things (IIoT) and how it is transforming manufacturing.
This article collection contains several articles on strategic maintenance and understanding all the parts of your plant.
click me