Growth in EMEA EV charging station market will shake-up supplier base

Revenues in the EMEA market are expected to increase to over $10 billion by 2021 thanks to charging standards and utility companies playing a large role, particularly in Europe.


The electric vehicle charging infrastructure market has great potential for growth in the coming years. A new report from IMS Research, recently acquired by IHS Inc., estimates that in Europe, the Middle East and Africa (EMEA) the charging station market is expected to grow from less than 5,000 units to more than 4.5 million units in 10 years’ time, with sales revenues estimated to reach $10.4 billion in 2021.

This quick ramp-up is attracting a wide range of companies looking to grab a share of the market. Currently, the top three suppliers in EMEA have an estimated 54 percent share of the market. Schneider Electric at the top in Europe has double the market share of numbers two and three, Pod Point and ABB. However, this should not be viewed as the status quo. 

Helena Perslow, senior market analyst at IMS Research explains: "The EMEA market has some unique characteristics which will impact the competitive environment in the future." First, Europe consists of several individual countries each with domestic suppliers trying to grab local market share. Second, the early adoption of a quick charging standard (CHAdeMO) has allowed suppliers solely focused on quick chargers to grab significant market share. Finally, utility companies play a significant role in Europe. Utility companies can own and install their own networks; which has prompted some, especially in Germany, to aggressively pursue this strategy. These large utility company tenders have created a boon in the market for small electric vehicle supply equipment (EVSE) suppliers.

But it won’t be plain sailing for small EVSE suppliers. Currently, it is difficult to get sufficient R.O.I for public charging stations with new, untested business models, few electric vehicles on the road, and government interest and funding dwindling. This, coupled with large multi-nationals including GE, Siemens, Schneider and Eaton entering the market in 2011, should make it more difficult for smaller domestic suppliers in the coming years. Perslow concludes: "Unless these small suppliers manage to strike a deal with an OEM to supply a specific market with home chargers, they are likely to be pushed out of the market in the next few years."

No comments
The Top Plant program honors outstanding manufacturing facilities in North America. View the 2013 Top Plant.
The Product of the Year program recognizes products newly released in the manufacturing industries.
The Engineering Leaders Under 40 program identifies and gives recognition to young engineers who...
A cool solution: Collaboration, chemistry leads to foundry coat product development; See the 2015 Product of the Year Finalists
Raising the standard: What's new with NFPA 70E; A global view of manufacturing; Maintenance data; Fit bearings properly
Sister act: Building on their father's legacy, a new generation moves Bales Metal Surface Solutions forward; Meet the 2015 Engineering Leaders Under 40
Cyber security cost-efficient for industrial control systems; Extracting full value from operational data; Managing cyber security risks
Drilling for Big Data: Managing the flow of information; Big data drilldown series: Challenge and opportunity; OT to IT: Creating a circle of improvement; Industry loses best workers, again
Pipeline vulnerabilities? Securing hydrocarbon transit; Predictive analytics hit the mainstream; Dirty pipelines decrease flow, production—pig your line; Ensuring pipeline physical and cyber security
Upgrading secondary control systems; Keeping enclosures conditioned; Diagnostics increase equipment uptime; Mechatronics simplifies machine design
Designing positive-energy buildings; Ensuring power quality; Complying with NFPA 110; Minimizing arc flash hazards
Building high availability into industrial computers; Of key metrics and myth busting; The truth about five common VFD myths

Annual Salary Survey

After almost a decade of uncertainty, the confidence of plant floor managers is soaring. Even with a number of challenges and while implementing new technologies, there is a renewed sense of optimism among plant managers about their business and their future.

The respondents to the 2014 Plant Engineering Salary Survey come from throughout the U.S. and serve a variety of industries, but they are uniform in their optimism about manufacturing. This year’s survey found 79% consider manufacturing a secure career. That’s up from 75% in 2013 and significantly higher than the 63% figure when Plant Engineering first started asking that question a decade ago.

Read more: 2014 Salary Survey: Confidence rises amid the challenges

Maintenance and reliability tips and best practices from the maintenance and reliability coaches at Allied Reliability Group.
The One Voice for Manufacturing blog reports on federal public policy issues impacting the manufacturing sector. One Voice is a joint effort by the National Tooling and Machining...
The Society for Maintenance and Reliability Professionals an organization devoted...
Join this ongoing discussion of machine guarding topics, including solutions assessments, regulatory compliance, gap analysis...
IMS Research, recently acquired by IHS Inc., is a leading independent supplier of market research and consultancy to the global electronics industry.
Maintenance is not optional in manufacturing. It’s a profit center, driving productivity and uptime while reducing overall repair costs.
The Lachance on CMMS blog is about current maintenance topics. Blogger Paul Lachance is president and chief technology officer for Smartware Group.